Brazilian Ads To Women: Yes. Yes It Indeed Does Make You Look Fat, Fatty.

This ad campaign for Fit Light Yogurt, currently running in Brazil, features famously erotic scenes depicted with a woman who is overweight; in this case the dream scene from American Beauty. Others include the interrogation scene from Basic Instinct and the iconic image of Marilyn Monroe in The Seven Year Itch. The tag-line at the bottom reads: “Forget about it. Men’s preference will never change. Fit Light Yogurt.” It certainly lacks some degree of subtlety, doesn’t it?

Diet Food [hah.nu] : Super Punch : Ads of the World : blue volvox