Your Daily WTF: Zune Paint
Posted by Ross Rosenberg
Admittedly, I’ve come across many things on this vast internet — either on my own or through our tip line — since I started writing for Ectomo, but few things have presented any sort of internal conflict on whether or not to post. No, the line is usually clear as to whether something belongs on the front page and, in the rare instances that I have been unsure, my esteemed editors have been swift and most often times brutal in their duty, striking down the most heinous of content while simultaneously letting me know just how disgusting they find whatever piece of my buried subconscious I had decided to expose to the open air.
This particular video did, indeed, give me pause. Should this go up? I didn’t know. By its creators own admission it is nothing official; it does not represent some newly discovered mise en scène employed by Microsoft to market their Zune device, and yet there is effort here. It is not merely a collection of images with no inherent meaning, but instead spotlights one of the Zune’s social features that is, the ability to share or “squirt” music between Zunes. In that regard, this faux ad succeeds brilliantly, deftly highlighting that very ability with a splattering of colors. On the other hand, it does this with a rotund, hirsute gentleman who also happens to be nude. I will leave it to you to find out for yourself how the whole visual metaphor works out.
And with that I hit “Publish”. Believe me when I say that I am so, so sorry to have done this to you but, as we all know, misery loves company.
Also, NSFW.
Zune Paint by Sibling Rivalry [Vimeo] : Blame Frank!
Categories: Obesity, Painting, Hair, Your Daily WTF, WTF, NSFW, Ads, Advertising
Posted at 10:13 am on November 19, 2008
23 Comments -
In my entire life I have never wanted to buy anything as much as I want to buy a zune right now.
Comment by Ellery — November 19, 2008 @ 10:27 am
o_O
Comment by Jason - GorillaSushi — November 19, 2008 @ 10:34 am
Oh my…
Oh my dear Lord…
Oh God…
A HAIRY MAN WITH COLORFUL DIARRHEA?
PURE GENIUS.
I think I will pursue my dream of becoming a marketing director. We need more advertisments like this.
Comment by nephilim — November 19, 2008 @ 10:39 am
sorry, but it simply isn’t complete without the large man (appropriately) crapping out a Zune, as well
Comment by k paul blume — November 19, 2008 @ 11:45 am
apparently this was what was missing from my day^^ I really needed a laugh and voila, Ectomo comes to the rescue yet again
Comment by Andy — November 19, 2008 @ 12:35 pm
hell, here i thought my fetish was weird.
Comment by Molly Ren — November 19, 2008 @ 1:21 pm
WHAT. THE. CRAP.
actually, that’s sorta funny….
Comment by Aelix E. — November 19, 2008 @ 1:30 pm
There are quite a few weird, ‘arty’, off-the-wall spots for the Zune Arts campaign, but have to say this one takes the
cakefart. Some of those are quite imaginative, others also leave you thinking w.t.f…. anyway, not one really leaves the brand nor product imprinted in one’s mind. Maybe this one, given the beautiful shit brown color of the Zune. Better to think of this artist’s colorful diarrhea.Comment by Optical — November 19, 2008 @ 4:45 pm
I wonder how long it takes his system to get all of the left over enema-paint out of his anal passage?
Comment by Dr Nautilus — November 19, 2008 @ 5:57 pm
heh.. cakefart is so not of the good stuff
Comment by Andy — November 19, 2008 @ 5:59 pm
SCARRED FOR LIFE I TELL YOU
Comment by hart — November 19, 2008 @ 6:27 pm
Normally the “NSFW” tag goes at the BEGINNING of the article.
Thank you for grossing out my wife.
Comment by Chiablo — November 19, 2008 @ 7:35 pm
“Share your shitty taste in music faster than ever before with Zune!”
Comment by giania — November 19, 2008 @ 7:45 pm
Keith Boadwee did this, calling it ‘purple squirt’ starting in (I think) the seventies in reaction to Jackson Pollock’s ‘action paintings’.
http://findarticles.com/p/articles/mi_m1248/is_n10_v83/ai_17418212
Comment by taryn — November 19, 2008 @ 7:58 pm
That scared me enough to make me shit bricks.
Comment by Mat — November 19, 2008 @ 10:55 pm
i just keep imagining, in the last frames, bill gates falling out of that same crevice, his hair matted, barely breathing, landing in a tangled heap on the floor.
i’ll never think of microsoft the same way again.
Comment by horsefly — November 19, 2008 @ 10:57 pm
THAT’S AWESOME
Comment by Kingfisher — November 20, 2008 @ 3:40 am
Staunch Ecotomites! I drink a toast to you from the one cup. Not a single demand for a Unicorn Chaser unlike those big girls blouses over at BoingBoing.
@Chiablo. If you send me your wife’s address I can pop over and gross her out some more if you like :)
Comment by cha0tic — November 21, 2008 @ 12:00 am
WHY?!
Comment by ITHIDET — November 22, 2008 @ 11:00 am
There is only do or do not. There is no ‘Why?’.
There was a certain beauty to this.
-S
Comment by Gorbleworf — November 22, 2008 @ 12:32 pm
So where is the version of this video I can download & put on my Zune?
Comment by Evil Jim — November 23, 2008 @ 8:20 pm
Microsoft taking a page from Sony advertising techniques?
Comment by Joe Blo — November 24, 2008 @ 7:49 am
saw this on warrenellis.com. never figured it’d end up here.
if Microsoft were daring enough to make that their official ad. i might consider buying a Zune .
Comment by groonk — November 24, 2008 @ 11:56 am