The Greatest Indian Commercial Ever Made
Posted by Eliza Gauger
Categories: India, Religion, Advertising
Posted at 7:52 pm on July 13, 2007
19 Comments -
Destructoid | TomoPop | MiamiNights | PopRox | Ectoplasmosis!
Categories: India, Religion, Advertising
Posted at 7:52 pm on July 13, 2007
19 Comments -
In sheer defiance of the World Wide Web Consortium's will, Ectomo was designed using a non-web-standard font. Luckily, it is included in the excellent font pack released by the H.P. Lovecraft Historical Society, which can be freely downloaded in Mac and PC formats here. Ectomo should still look fine without it, though.
Splendid find! Wonderful commercial! Three cheers for Eliza!
Comment by Mogo the Mugger — July 13, 2007 @ 11:19 pm
I feel strangely compelled to purchase said marker - lmao…
Comment by Mangawitch — July 14, 2007 @ 12:11 pm
isnt anything sacred any longer? ancient traditions are exploited to sell products. its kind of mildly offensive even though those arent my traditions. will consumerism ever die?
Comment by Maxwell — July 14, 2007 @ 3:06 pm
Actually, the dot has nothing to do with marital status. It’s typically used to represent the sixth chakra, or “third eye”. It can be warn by both men and women, but most commonly by women, and it’s as much a “fashionable” thing among Hindus as it is a symbol of faith.
But hey, perpetuate all the stereotypes you want. I’m gona go drink some beer and watch Hockey, eh.
Comment by Peregrine — July 14, 2007 @ 3:20 pm
Wow, I think that was our first “Actually…” comment.
Comment by Eliza Gauger — July 14, 2007 @ 5:08 pm
Really? I feel so special!
Comment by Peregrine — July 14, 2007 @ 7:41 pm
Actually, there is one Indian commercial even better than this one. http://www.youtube.com/watch?v=teWRV0hPu4c
Comment by Suhail — July 19, 2007 @ 3:32 pm
Oh, and, while the bindi (or dot is guess) signifies the third eye, the commerical is correct in that, in traditional villages, husbands still apply it to their wives foreheads and legend links this practice to long life.
Comment by Suhail — July 19, 2007 @ 3:35 pm
“isnt anything sacred any longer? ancient traditions are exploited to sell products. its kind of mildly offensive even though those arent my traditions. will consumerism ever die?”
Wah wah wah, if you don’t like it, don’t buy the product. Don’t watch the commercial. But get over yourself. I like how any white stereotype can be perpetuated as much as people want to, but as soon as its another culture, FOUL!
The company that made this commercial didn’t use the Indian culture because they wanted to make a mockery out of it, or make fun of it, but rather because they think people will take it seriously. Up to the point where the husband wakes up, who is laughing?
Comment by Richie — July 19, 2007 @ 11:54 pm
Dude, I was just sayin’. You know, impart a little knowledge. Let people in on a trivial little factoid just for the fuck of it. Exercise a little masturbatory intellectualism. Isn’t that what blogging’s all about?
Comment by Peregrine — July 20, 2007 @ 9:43 pm
nice commercial. not bad.
Comment by Bernadette — July 26, 2007 @ 7:18 am
[…] Eliza Gauger thinks so. But why take her word for it, judge for yourself. […]
Pingback by The Great Indian Mutiny » The Archive » Greatest Indian Ad ever? — July 28, 2007 @ 7:43 am
Great find Eliza. I hadn’t seen the ad yet on TV here (India). Will spread the word.
Comment by Chacko — July 28, 2007 @ 7:46 am
Tata Dicor ad? Why not twisted Xbox ad? http://www.youtube.com/watch?v=iPh_CHP77ko
Comment by bill beaty — July 31, 2007 @ 3:38 pm
I couldn’t understand some parts of this article o.us poetry, but I guess I just need to check some more resources regarding this, because it sounds interesting.
Comment by Daniel — August 8, 2007 @ 12:38 am
By Greatest ‘Indian’, you meant Ads made in English , for a predominantly national market, right?
Comment by hemanth — August 15, 2007 @ 1:32 pm
I knew that fucking dot was a Sharpie….
Comment by dune coons — September 8, 2007 @ 12:26 am
lame, just lame
Comment by bonkers — September 9, 2007 @ 9:20 am
Dear Eliza,
Your collection of advertisements is wounderful I am interested to get it in to my pen drive is it possible to do so ? Please guide me.
I would like to use it in my class room presentations.
Thanks,
Sam
Comment by professor Sam — November 1, 2007 @ 5:43 am